In the wild, would a dog really hunt a cow? And would a cat actually prey on a chicken? Not likely, yet most of us never question why our pets’ foods are primarily made from beef and poultry.
The fact is, dogs and cats didn’t naturally evolve eating farmed animals. We only feed them beef, chicken, turkey, lamb, fish and other common farmed animal proteins because they are the most easily accessible and cheapest available options leftover from the human food chain.
And, depressingly, “leftovers” is a nice way of saying animal tissue waste from slaughterhouses that is not fit for human consumption—and a whopping 50% of a farmed animal is deemed inedible by people.
What’s really in your pet’s food?
Ultimately, the use of rendered animal waste as ingredients in pet food means the following undesirable ingredients are also in your dog's and cat’s bowls:
Additionally, these farmed animal proteins have become the top food allergens in pets. The most common allergens for cats are: beef, fish, chicken, wheat, corn and dairy products - all ingredients commonly included in commercial pet food. The top allergens for dogs are beef, dairy products, chicken, wheat and lamb.
Our cultured meat
Because Animals is taking a safer, healthier approach to feeding cats and dogs by culturing the protein sources that were the main source of nutrition in their origin diets.
For cats, we are creating cultured mouse treats. We know that some of you may find this an odd choice, but in the wild, cats evolved as predatory animals with their main food sources being mice, rats, rabbits, small birds and insects. Virtually no commercial cat foods exist featuring these ingredients.
For dogs, we are culturing rabbit. Rabbit is not known to be a common allergen and is often chosen for limited-ingredient diets for dogs with allergies.
Significantly, Because Animals’ cultured mice and cultured rabbit meat is grown humanely instead of coming from a slaughtered animal born and raised on a factory farm.
And another really cool thing about our cultured meat is that we can grow it in a way that maximizes the nutritional profile. So instead of having to add all of the vitamins and minerals back to the meat (as is needed with current commercial pet food — just take a look at any pet food ingredient label and you’ll see the long list!), our meat already contains all of those nutrients your pet needs to thrive.
In short, our cultured meat pet food means pet parents can feed their dogs and cats the diets they evolved eating instead of the leftovers from the factory farm supply. All without harming any other animals or the planet.